About
We're here to tackle your business' big questions
Who we are
Our consultants are experts in data-led decision making, going beyond top-level recommendations to empower decision makers with end-to-end data strategies.
A diverse group of strategic thinkers, we work laterally to bring together detailed numerical insight and big-picture strategic context.
Traditional consulting options typically include strategy consultants or data scientists, working in siloes, with important insight lost at each handover stage – at DVS, no potential is left behind. At every step, we go back, we reiterate and explore, and make sure that at all points we are finding you value.
Our Team
A diverse group of creative minds experienced in the questions that matter to you

David Whitcombe – Managing Director

Ciro García Agulló – Manager

Isaac Waby – Manager

Patrick Duffy – Manager

Gabriella Fryman – Finance & Ops Lead

Thyrsos Makloklas – Senior Consultant

Jonathan Yang – Consultant

Vithushan Nuges – Consultant

George Stevenson – Consultant

Nikolay Pogudin – Associate Consultant

Wiktoria Okla – Associate Consultant

Ayuj Shetty – Associate Consultant

Alexander Kartashov – Associate Consultant
David Whitcombe
Managing Director
- Ten years consulting experience at IBM, OC&C and DVS
- My favourite projects always have an element of price optimisation and experimentation
- Running a startup gives me just enough free time to also Lead a local Scout Group – helping a team of 20 adults to deliver skills for life for over 50 Bermondsey young people
Ciro García Agulló
Manager
- Experienced Strategist having worked in both strategy consulting and in-house strategy at Monitor Deloitte and SellerX respectively
- I have deep domain expertise in e-commerce and the Amazon space from my time at SellerX, an Amazon aggregator
- When not at work you can find me watching an F1 race; supporting Real Madrid; or playing tennis, pádel or football
Isaac Waby
Manager
- Strategy and analytics expert with deep experience in B2B SaaS, Services and TMT
- I’ve delivered dozens of strategy projects and successful CDDs across TMT and B2B services for PE clients
- In my free time, I enjoy countryside walks and nice views, as well as working on (and talking about) my car
Patrick Duffy
Manager
- Five years of consulting experience at QuantSpark and DVS, focussing on foundational & commercial analytics projects for Private Equity backed businesses
- At DVS I focus on developing our proposition for building data platforms for our B2B SaaS clients
- I can be found playing football on Hackney Marshes, cricket in Southwark or gardening
Gabriella Fryman
Finance and Operations Lead
- Ten years of finance experience ranging from Audit and Operational Finance to Financial Planning and Analysis
- In my free time I enjoy chasing my dog around the woods and baking (usually something with chocolate)
Thyrsos Makloklas
Senior Consultant
- Five years experience at KPMG and DVS in data engineering and business intelligence across multiple sectors
- Leads our growing Technology and Data Tools capability
- On the weekends you can find him playing bass, guitar, video games and building scale models
Jonathan Yang
Consultant
- Two years of consulting experience at Strategy& (PwC)
- I have experience in commercial and vendor due diligence for financial services and tech companies
- Outside of work you can find me gaming, lacing up my running shoes or building model Gunpla
Vithushan Nuges
Consultant
- Three years at Deloitte within their Data Analytics team
- Deep technical experience in dashboard production and demand forecasting analytics
- I am passionate about Training and upskilling and lead our training strategy and function team
George Stevenson
Associate Consultant
- One and a half years experience at Capgemini as a Data Engineer
- I have worked with multiple ELT, ETL and cloud tools for Data Modelling and Data Integration
- In my free time I enjoy all things football, particularly Leeds United and London Underground Trivia
Nikolay Pogudin
Associate Consultant
- Trained in business analytics, finance and management at UCL and KCL
- Knowledgeable in credit default risk modelling and cross border go-to-market strategy in telehealth
- When not working on my strategy I can be found cheering on Fulham FC, watching F1, cycling or playing tennis
Wiktoria Okla
Associate Consultant
- Joining DVS as a graduate, having completed a year placement in Accenture consulting
- BSc Economics Exeter with three Dean’s List appearances (>95th percentile of cohort)
- In my free time you can find me on a badminton court, at the gym, watching F1 races, or enjoying live music at concerts
Ayuj Shetty
Associate Consultant
- Joining DVS as a graduate, having previously interned at PepsiCo in RevOps
- MSc Economics & Strategy at Imperial
- Outside of work, I enjoy reading, cricket and writing
Alexander Kartashov
Associate Consultant
- Joining DVS as a graduate, with sales experience in solar energy and edtech
- MSc Business Analytics at UCL
- In my free time, I enjoy watching football, collecting streetwear and unwinding at home in Barcelona
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