10 to 30% one-off ARR from pricing hygiene.

Sector
Business Services
Revenue
~£10m
Engagement
B2B Pricing
Service line
Commercial Analytics

The situation.

A roll-up player in professional services needed to standardise pricing across customers to reach a target margin. Rapid expansion through M&A had left it with inconsistent inherited pricing models and margin on the table.

The process.

We ran a quantitative exercise to understand the key customer segments, their strategic value, current and target pricing, and churn risk, then designed an operational playbook to retain key accounts while reaching the target gross margin. We built a one-year test-and-learn roadmap prioritising the most urgent, low-risk segments, with sales-process maps setting out uplift guardrails and resolution options.

The outcome.

We identified a one-off ARR opportunity of 10 to 30% through pricing hygiene while setting standardised pricing going forward, supported by an operational playbook to navigate price changes, minimise churn and protect long-term relationships.

MORE WORK

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Revenue gap drivers explained, with clear actions to close them.

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Multi-million data upside, and 20% less churn.

Churn reduction opportunity identified.

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W H A T   Y O U   G E T
  • Senior, UK-based analyst leads. No offshore handoffs.
  • Six diligence pillars, one cube, one data room.
  • KPI definitions matched to your sponsor's LPA (limited partnership agreement).
  • A first finding usually within six weeks.